Wright Line Inc. (A)
Subjects Covered
Direct marketing
Sales organization
Target markets
by
E. Raymond Corey,
Constance M. Kinnear
Source: Harvard Business School
12 pages.
Publication Date: Nov 14, 1984. Prod. #: 585135-PDF-ENG
Wright Line, Inc. (A) Harvard Case Study Solution and HBR and HBS Case Analysis
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