Zenith: Marketing Research for High Definition Television (HDTV) Case Solution & Analysis

Subjects Covered
Computers
Forecasting
Innovation
Market research
Product introduction

by
Fareena Sultan

Source: Harvard Business School

22 pages.
Publication Date: Oct 17, 1990. Prod. #: 591025-PDF-ENG

Zenith: Marketing Research for High Definition Television (HDTV) Harvard Case Study Solution and HBR and HBS Case Analysis

Posted in Harvard Case Study Analysis Solutions