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Zipcar: Refining the Business Model

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Subjects Covered
Business models
Business plans
Entrepreneurship
Financing
Growth strategy
Logos
Operating costs
Wireless technologies
Women in business

by
Myra M. Hart,
Michael J. Roberts,
Julia D. Stevens

Source: HBS Premier Case Collection

20 pages.
Publication Date: Jan 13, 2003. Prod. #: 803096-PDF-ENG

Zipcar: Refining the Business ModelHarvard Case Study Solution and HBR and HBS Case Analysis

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